If you’re a gambling woman and you don’t mind a little risk, and you trust your own taste in bag style, then you can take a risk on limited edition, or rare, or unique releases from these brands,” DiNunzio says, “knowing that in the future, they won’t be making more of them, and then some of them do become more valuable than they originally retailed for, but not all of them. If you love those brands, and you know that you’re going to actually get a lot of wear out of the things you buy, than the resale value just is what it is. You know what it is going into your purchase and you calculate for that in your shopping. Tradesy found that Hermès, Chanel, and Goyard were among the brands that held up to retail value. It’s a supply and demand situation for these brands: the demand is so high that sellers can actually earn more than the retail price they paid for these brands for new, classic, limited edition, and even vintage styles.